Book Design for Edinburgh, part of the your city books brand.
These books are designed to introduce the new city and make it a home.
Typeface designed for Edinburgh book.
Collage, part of the Edinburgh book as a title page.
Example of text and image spread.
Example of a title page spread.
This year my self-driven projects have focused on branding and publishing design. I predominantly work typographically with underlining photography, print or pattern making.
My work is based on solving problems, whether that is promoting the Japanese drink Sake to a Western audience, or showing children the importance of where food comes from. I like to combine brand strategy and identity with creative thinking and design to create the best suited outcome for the target audience, ranging from social media campaigns to creating collaborations with existing brands.
Shei Magazine 2017 - 2018
September 2017 - May 2018
Study abroad year at University of Michigan, USA