Anna D'Elia
Branding and Creative Strategy
Featured projects
ta, boo
Breaking taboos, through conversation. Working with worldwide brands, the ‘ta,boo’ initiative aims to inspire an open dialogue around sex and the ideas of sexual pleasure that are often muted and stigmatized, in order to help normalize conversations and drive societal change.
langco
The learning platform providing culturally intergrated classrooms. The langco app is a new interactive teaching tool, which allows primary age EAL pupils and native English speakers to learn from each other and develop their English skills in tandem. Using the latest AI technology, the main langco game is a fun, exciting new way to help children make meaningful bonds through experience learning and play.
Pulp It Up
YCN live brief 2019 'Create a physical, tactile campaign to super-size awareness for Dalston’s —with Fedrigoni paper at the heart of it.' Pulp It Up is this years co-brand activation for Dalston's Sodas and Fedrigoni Papers. Across the Summer of 2019, the travelling event will visit six major cities, with the aim to gather communities across the UK to get hands on with the brands, learn some new cool skills, and soak up the sun with a refreshing drink.
Anna D'Elia
As a concept-driven designer, my portfolio contains a diverse range of spirited, forward-thinking projects which look to educate, challenge, persuade and entertain.
Inspired by society and culture, my passions are grounded in learning how brands communicate with audiences, creating compelling ideas for brand activation, identity and strategy. Completing a degree in Graphic Communication and Illustration at Loughborough has allowed me to realise that my intuitive strengths lie in creative concept ideation, which I have developed and will continue to through each brief I undertake. My design style is focused around a love for colour, typography, photography and interaction. With academic projects that span from applications which inspire cultural cohesion in classrooms, to exciting co-branding activations for ethical drink and paper companies, I revel at the chance to tackle new projects, with an understanding that through thorough research and intelligent storytelling, you can create powerful outcomes. My greatest motivation is to create collaborative work which generates a better functioning and connected world… and as a budding designer, I can’t wait to get started.
Awards
Winner of the Wall Street Journal Creative Pitch brief at the Loughborough Creative, Media and Marketing Event (2019) WoW Magazine 'Best Magazine Design Highly Commended' - Student Publication Association (2019) WoW Magazine 'Best Newcomer Publication' - Student Publication Association (2019)
Experience
Summer Intern - Knibbs (June-July 2018) Loughborough Students Athletics Union, WoW Magazine (2018-19) Freelance Events Photographer